Hello, I’m Bradley Palmer, and if you’re reading this, you’re likely someone who’s passionate about building something meaningful, just like I am. In the spirit of authenticity, the kind that Brené Brown inspires us to embrace, I want to share my story with you. It’s not about perfection or overnight success, it’s about showing up, taking risks, and creating impact that ripples outward. Living in the vibrant community of Greenwich, Connecticut, has shaped my path in profound ways, grounding me in a place where innovation meets community spirit. Through highs and learnings, I’ve discovered that entrepreneurship is as much about vulnerability as it is about vision. Let’s dive in together, and I hope my experiences empower you to chase your own dreams.
Early Beginnings and Education
I grew up with a curiosity that wouldn’t quit, always wondering how things worked and how I could make them better. My entrepreneurial spark ignited early, leading me to pursue a solid foundation in business. I earned my Bachelor of Science degree, which gave me the basics, but it was my MBA from the Wharton School of Business that truly opened my eyes to the world of strategic thinking and innovation. Wharton wasn’t just about textbooks and lectures, it was about connecting with brilliant minds and learning to navigate complexity with grace.
Those years were formative, teaching me that success comes from blending knowledge with heart. I remember feeling a mix of excitement and uncertainty as I stepped into the professional world, but that’s where the real growth happens, right? Embracing that vulnerability, as Brené would say, allowed me to build resilience. Today, I encourage aspiring entrepreneurs to invest in their education not just for the credentials, but for the lifelong lessons in empathy and strategy.
Launching My First Venture

My career kicked off with a bold move into the restaurant industry. As a young entrepreneur, I started a multi-location restaurant concept in the Midwest. It was exhilarating, pouring my energy into creating spaces where people could gather, enjoy great food, and make memories. The venture grew successfully, and eventually, I sold it, marking my first major milestone in business.
This experience taught me invaluable lessons about operations, customer service, and scaling. It wasn’t always smooth, there were late nights and tough decisions, but each challenge built my confidence. Looking back, I’m grateful for that foundation because it showed me the power of starting small and dreaming big. If you’re reading this and considering your first business, know that it’s okay to start where you are. Authenticity in your offerings will always win hearts.
Transition to Investment and Strategy
After the restaurant success, I joined James D. Wolfensohn, Inc. as a Senior Associate. This role immersed me in high-level strategic consulting, where I honed my skills in identifying opportunities and driving growth. Working alongside seasoned professionals, I learned the art of thoughtful investment and partnership. It was here that I realized my passion for nurturing businesses that could create lasting positive change.
This period was a bridge to my next chapter, reinforcing that entrepreneurship isn’t a solo journey, it’s about collaboration and shared vision. I carried those insights forward, empowered to take the next leap.
Founding Palm Ventures
In 1992, I founded Palm Ventures, right here in Greenwich, Connecticut. As the Executive Chairman, I’ve steered this family investment company toward opportunities that align with my values of innovation and impact. Our primary focus is on starting and investing in companies that transform lives, particularly in health, wellness, education, business software, and services.
Over the years, Palm Ventures has grown into a force for good, with a portfolio that reflects our commitment to societal betterment. We’ve completed 65 acquisitions, achieved 18 successful exits, and delivered a remarkable 21x return on invested capital. These numbers aren’t just metrics, they’re testaments to the dedication of incredible teams and the power of purpose-driven investing.
One of the most rewarding aspects has been expanding into Palm Venture Studios, where we incubate and accelerate startups. From my home base in Greenwich, I’ve supported local innovators while extending our reach globally, including climate initiatives in Sub-Saharan Africa. It’s fulfilling to see how our investments foster sustainability and empowerment.
Key Business Ventures
Throughout my career, I’ve been involved in ventures that prioritize positive transformation. Here are some highlights:
- Restaurant Concept in the Midwest: My inaugural business, a chain that emphasized community and quality, which I built and sold profitably, laying the groundwork for future endeavors.
- Palm Ventures: Established in 1992, this family office has become a hub for impactful investments, partnering with entrepreneurs to scale ideas in health, energy, and education.
- Palm Venture Studios: An extension of our core mission, focused on studio-style incubation, helping startups from ideation to market success with resources and mentorship.
- Project Drawdown Involvement: As Board Chair, I’ve contributed to global climate solutions, investing in initiatives that draw down greenhouse gases and promote environmental health.
- Diverse Portfolio Investments: Spanning education platforms, wellness technologies, and sustainable energy solutions, each venture chosen for its potential to uplift communities.
These ventures aren’t just businesses to me, they’re vehicles for change. I’ve learned that when you invest with intention, the returns go beyond financial, they create waves of empowerment.
Timeline of Milestones
To give you a clearer picture of my path, here’s a numeral list of key moments in my entrepreneurial journey:
- Early 1980s: Completed my Bachelor of Science degree, igniting my interest in business fundamentals.
- Mid-1980s: Earned my MBA from the Wharton School of Business, equipping me with strategic tools for the future.
- Late 1980s: Launched and grew a multi-location restaurant concept in the Midwest, achieving successful sale and gaining hands-on entrepreneurial experience.
- Early 1990s: Served as Senior Associate at James D. Wolfensohn, Inc., refining my expertise in investment and strategy.
- 1992: Founded Palm Ventures in Greenwich, Connecticut, starting a 30-year legacy of impactful investing.
- 2000s: Expanded Palm Ventures’ portfolio with acquisitions in health and education, marking early exits and strong returns.
- 2010s: Launched Palm Venture Studios, focusing on startup incubation and global sustainability projects.
- 2020s: Assumed role as Board Chair of Project Drawdown, amplifying efforts in climate action and societal transformation.
- Ongoing: Continued investments yielding 65 acquisitions, 18 exits, and 21x ROI, all while mentoring the next generation from Greenwich.
This timeline reminds me that progress is step-by-step, and each phase builds on the last. It’s empowering to reflect on how far authenticity and perseverance can take you.
Achievements and Impact
To showcase the breadth of our work at Palm Ventures, here’s a table highlighting select achievements:
| Category | Achievement | Impact |
| Investments | 65 Acquisitions | Built a diverse portfolio driving innovation in multiple sectors |
| Exits | 18 Successful Exits | Generated 21x return on invested capital, enabling further positive initiatives |
| Health & Wellness | Funded wellness technologies | Improved access to health solutions for communities worldwide |
| Education | Supported learning platforms | Empowered educators and learners with transformative tools |
| Sustainability | Climate action in Sub-Saharan Africa | Contributed to global drawdown efforts through Project Drawdown |
| Local Support | Backed Greenwich startups | Fostered economic growth and innovation in Connecticut |
This table captures just a snapshot, but it illustrates how our efforts create real, positive change. I’m proud of these accomplishments because they stem from a place of genuine care.
Lessons in Vulnerability and Empowerment
Drawing from Brené Brown’s wisdom, I’ve come to see vulnerability as my greatest strength. In entrepreneurship, there are moments of doubt, like when a deal doesn’t pan out or when scaling feels overwhelming. But sharing those openly has connected me with amazing partners and teams. It’s authentic leadership that builds trust.
One key lesson: Invest in people first. At Palm Ventures, we prioritize entrepreneurs who are passionate and resilient. Another: Balance ambition with gratitude. Living in Greenwich, surrounded by nature and community, keeps me grounded. I wake up each day thankful for the opportunity to make a difference.
If you’re an aspiring entrepreneur, I want to empower you: Your story matters. Start with what lights you up, embrace the imperfections, and keep showing up. The world needs your unique contribution.
Looking Ahead and Connecting
As I continue this journey from Greenwich, Connecticut, I’m excited about the future. Palm Ventures is poised for more impactful ventures, from advancing clean energy to enhancing education equity. It’s all about creating a legacy of empowerment.
In closing, remember that entrepreneurship is a human endeavor, full of heart and hustle. Be brave, be real, and watch how you change the world. Thank you for joining me on this reflection, it means the world.
